Miranda Lambert Launches MuttNation Line Of Pet Products

Past Modern Dog magazine cover model and big time dog lover Miranda Lambert is launching a line of totally pawesome pet gear! MuttNation, created for Petmate products, will exemplify the singer’s signature country stylin’ and features bedding, watering and feeding, collars and leashes, and of course, toys! Every purchase will help fund the mutt rescue and adoption programs of the MuttNation Foundation, a rescue organization established by Miranda and her mother Beverly in 2007 to end animal cruelty, neglect and homelessness. 

The exciting, new MuttNation™ Fueled by Miranda Lambert collection of pet products from Petmate® worldwide provider of fun, trusted, quality products to enhance the lives of pets and their families, is now available at pet specialty and online retailers.  For more information visit petmate.com.

The much-anticipated collection features a country chic feel with a rock & roll flair, vintage prints and antique hardware that are all inspirations of Miranda Lambert’s signature style. The full line includes bedding, collars, leashes, toys, apparel, accessories, feeding and watering products. 

Miranda’s love for animals has always been a big part of her life. Growing up in a home with an open door policy for people and animals alike, she has adopted that mindset for her own life.  Volunteering at the Humane Society of East Texas in her teens has led her to adopting Delilah and ultimately started the MuttNation Foundation™ along with “Cause for the Paws”, a yearly fundraiser now in its 9th year.

“I am really excited to see all our hard work and great product now available, I hope y’all love it as much as we do. I know my dogs do!” says Miranda. “I really hope that we can raise awareness to the joy of adopting a shelter pet through our MuttNation product line.”
  
In keeping with that goal, the product line is highlighted by the Rescue Mutts, collection of six plush dogs – each toy pup was created from a real-life rescue dog with its own story. Each tale is a touching depiction of the dog’s adoption and their new family. This particular toy is very close to Miranda’s heart, as her own dog Delilah was her very first rescue and is featured in the Rescue Mutt collection.

For Petmate, the partnership with Miranda Lambert is a perfect fit – it has always been at the root of the company’s culture to support rescue and adoption efforts.  “It’s really exciting to get the MuttNation collection to retail to give our pet families yet one more way to help support the animal rescue community and the great work that they do,” says Chris Wilson, the company’s executive vice president for product development. “We’re proud to share Miranda’s passion for pets with the introduction of our MuttNation product line. Our products were designed with the dog’s well-being in mind, which is the heart of why Miranda started the foundation.”

About MuttNation Fueled by Miranda

As an animal lover and the owner of 7 rescue dogs, it was only natural for Miranda to team up with Petmate to create this country chic mixed with rock & roll flair pet collection. This product line represents Miranda’s lifestyle and her passion for pets; it consists of dog beds, collars, leashes, apparel, food bowls and of course great dog toys.  The highlight is a plush toy grouping of 6 real life rescue mutts that includes Miranda’s first rescue pup “Delilah”.  “It’s a dream come true to be able to expand the MuttNation brand and continue to raise awareness to the joys of adopting a shelter pet.”

About MuttNation Foundation

Founded in December 2009 by Miranda Lambert and her mom Bev Lambert, MuttNation Foundation is a donation-supported 501(c)(3) organization working to find a forever home for every dog.

This mission is supported by a host of volunteers and partnerships with shelters across the country to provide spay and neuter programs, medical treatments, adoptions, preventions, transportation, and education. As a family operated 501(c) 3 organization, their goal is to ensure that every single dollar donated assists animals in need.  For more information, visit www.muttnationfoundation.com  DON’T FORGET, LOVE A SHELTER PET.